You have seen the t-shirts. You have seen the bucket hats, the beautiful merch. You have seen them in bitcoin conferences, in influencer posts, in real life if you’re lucky so you can actually feel the quality of the fabric.

What is this new brand that everyone seems to be wearing?
It’s The Bitcoin Diaries, and it’s here to stay.
Run by Jen, a bitcoiner and a designer, she has entered the international bitcoin scene and every single person who has tried on something from her store refuses to take it off.
Here’s an interview of Jen if you want to learn more about the ethical choices behind The Bitcoin Diaries, the bitcoin ethos, the work for every design, and more.
It’s not limited to t-shirts, here’s a cute bucket hat that everyone loves:

And the stunning Jessica Vaugn with a leopard print bikini:
@JessicaVaugn is ready for Summer in our Leopard Print #bitcoin bikini! Check out our entire range and tell us your favourite. Photo: @theotherstudio https://t.co/WRXYp13UVG pic.twitter.com/Mfp2QX8Svz
— The Bitcoin Diaries (@btcdiaries21) June 15, 2024
Brianna, yes the one from Bull Bull Bull music video about Michael Saylor, looking breezy in her bitcoin sundress.
It’s not just the ladies, here’s Ashley Purdy parading around Bitcoin Nashville with the special edition t-shirt Jen made for the event:
And it’s not just clothes.
You too can get lots of compliments by showing up to your bitcoin meetup with the Bitcoin Diaries dress and shoes like Allison @bitcoinyogini
Honestly it’s all so cute and lovely that I couldn’t help but ask Jen to design our own bitcoin merch that Libby wears.

You can find Libby’s Wardrobe at the Bitcoin Diaries shop. As always, use the coupon code LOVEISBITCOIN for 10% off. https://loveisbitcoin.com/bitcoindiaries
Browse the wonderful selection and grab some items you like.
You’re guaranteed to make an big appearance at the next bitcoin meetup.